Often the first and only internet option in a local region, rural and municipal broadband providers now face growing customer competition as federal funding and private capital flood the market. On top of that, investment and consolidation among previously highly-local competitors have changed the game, and many local providers are searching for ways to strengthen their subscriber acquisition in newly competitive markets. Actifai gives you the edge you need with AI-powered offer recommendations, upsell targeting, and retention improvement — available for your agents or through your digital sales channels.
Over the last five years there’s been a significant shift in providers’ ability to access rural, traditionally underserved communities that previously had only one, if any, service provider alternatives. New federal subsidies to expand broadband service to all have created opportunities for new entrants and incumbents alike to expand their service footprints and upgrade their technology to better serve the local communities.
As a result, many incumbent rural operators are for the first time competing in markets where customers have other options. Their key challenge: maintaining a profitable position as a local, community-focused provider while larger, better funded competition is beginning to make inroads.
Building out service to new areas is only half the battle — providers also need to bolster their acquisition and retention efforts to maintain a stable existing customer base during new growth. Actifai provides the sales effectiveness tools needed to compete. We built our platform to innovate beyond the traditional one-size-fits-all approach with a modern digital sales product, a machine-learning augmented customer experience, and the industry’s first, AI-powered offer recommendation technology – all helping providers highlight their unique value against new and out-of-town alternatives.
With Actifai’s cutting edge machine learning and AI technology, we’ve helped providers achieve impressive results. Under the hood of our streamlined, easy-to-use platform are algorithms that are constantly learning from over one million customer engagements we’ve powered — all with the goal of helping you provide high quality, profitable service to your local community.
Out-of-the-box website solutions that beat even the fiber upstarts.
Deployed as a micro-site or within your existing checkout, Actifai Digital runs an AI serviceability check and uses machine learning models to sort through our database of anonymized demographic, household, and competitive information. This information, coupled with a straightforward discovery questionnaire for a prospective customer, results in a single recommended offer to best suit their needs.
Whether you’ve barely had a website before or have been frustrated with the inability of previous website builders to provide service like your best sales agents, Actifai delivers the support you need.
Bring even better service to your most loyal customers.
Enhanced with the additional context of a customer’s current usage and service history, Retention helps agents get a better understanding of who they’re speaking with, before identifying the optimal offer and actions (discount, speed upgrade, package change, etc.) that will guide the customer engagement toward an outcome that increases CLTV, decreases churn, and results in more satisfied customers.
Read how Actifai worked with Hargray Communications to increase upsells of a valuable add-on product and build a customer service flow to better support agents.
