It’s impossible for broadband providers to make the perfect, customer-winning offer in every individual sales engagement. The goal is getting it right — making the offer that best aligns with a customer’s needs while maximizing ARPU and likelihood of acceptance — as often as possible. In real-time, Actifai Engage uncovers who a customer is, what they want, and the offer that best matches them — eliminating guesswork that often leads to unnecessary discounting or lost sales.
Engage gives agents a defined discovery process, useful customer information, motivational selling points, and specific offer recommendations: in short, powerful technology to help them succeed. Instead of relying on different sales approaches from agent to agent and “guess and check” offer strategies, Actifai gives sales professionals the single best offer for a prospective customer along with the context and buying rationale to back that offer up.
Uncovering information about a prospect has always been a crucial part of sales. Actifai makes the discovery process easier than ever before. Using just a caller’s home address we uncover the most relevant, sales-impacting customer background information — all with the goal of helping you understand who that potential customer is and the services that best match them.
Our results have proven that presenting a customer with one ideal offer, rather than overwhelming them with a menu of choices, results in better outcomes for customers and providers alike. Engage gives agents the power to present customers with the most appropriate service package for their needs while eliminating customer confusion and frustration. And, because continually making optimized offers requires staying on top of changing consumer preferences, behaviors, and market dynamics, Engage’s recommendations are adaptive, so agents’ offers are competitive today and tomorrow.
Presenting the right offer is only half the battle — agents still need to sell the customer on the recommendation. Engage makes this easy by giving agents dynamically generated, customer-specific selling points. These suggested statements motivate buying by highlighting value, providing comparisons against local competitors, and emphasizing how recommended products and services match a customer’s stated interests. And Engage continuously refines sales points by learning from your unique offers and sales results, ensuring that revenue-per-user and sales conversion improvements continue even as your business changes.
Engage doesn’t replace your live sales agents — on the contrary, they’re the key component of the results providers are driving with our technology. Engage makes agents’ jobs easier by taking care of the heavy lifting (gathering customer information, identifying the best offer, personalizing selling points) so your agents can focus on what they do best — building customer relationships. Give your agents the technology that’s helped providers improve conversion by up to 30%.
Actifai independently sources demographic, competitive and behavioral data that is highly predictive of a customer’s interests and propensity to make a purchase.
Machine learning models combine rich predictive data with over a million offer and outcome pairs, allowing providers’ offer recommendations to adapt with changing customer needs and preferences.
Artificial intelligence eliminates choice overload, identifying a single recommended offer that aligns with a customer’s needs, reflects their competitive options, and maximizes ARPU and CLTV.
Pair every recommended offer with relevant selling points for the individual customer, based on their competitive options, usage needs, demographic profile, and more.
Identify in real-time the customers who are most likely to purchase, and benefit from the introduction of add-on products or higher-tier packages.
An easy-to-use configurator provides agents a time-saving capability to add/remove items and determine pricing impacts in real time.
Once an offer is accepted, a simple click delivers an order into your billing system for further processing.
Quickly reference a prospective customer’s other service options to present a competitively-advantaged offer with confidence and context.
Machine learning-backed address validation/matching and serviceability verification minimizes ‘false negatives’ and engineering check requests.
Get a demo of Engage, ask our executives the hard questions, and learn how our pilot is designed to make testing Actifai as frictionless and profitable as possible.